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Decks

The Role of Trusted Messengers in Countering Disinformation

Oct 6th, 2022

To shed light on the efficacy of three messenger personas in shaping reactions to false narratives, Equis conducted a panel test of 5,516 Latino adults in the United States in partnership with Civis Analytics.

Somos Votantes, Equis Labs, and Winning Jobs Narrative Economic Messaging Briefing

Jul 22nd, 2022

Somos Votantes, Equis Labs, and Winning Jobs Narrative Economic Messaging Briefing

Writing

Start Here: Key Equis Resources for 2022

Oct 5th, 2022

Key Equis Resources for 2022

MIDTERM PERSUASION MESSAGING FOR LATINO VOTERS

Aug 18th, 2022

MIDTERM PERSUASION MESSAGING FOR LATINO VOTERS EquisLabs (c4)

Using WhatsApp for Voter Engagement

Aug 12th, 2022

Using WhatsApp for Voter Engagement

Reports

Practical Recommendations for Spanish Program

Sep 7th, 2022

This memo summarizes where Spanish-dominant Latinos stand today, why they are a critical segment of the vote, and which best practices — in targeting, messaging and content creation — can be easily applied during the last weeks of the 2022 midterms.

Project Gigante Report

Jul 1st, 2020

EquisLabs shares its extensive digital content testing and key takeaways.

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